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Posted on Tuesday Aug 16 8:17:00 UTC 2011
Listed under: Tips and Resources

ice_jewellery_logoHaving the luxury of being able to run a business from home is most ‘stay at home’ parents dream. But what happens in the school holidays when you just don’t get any time away from your children to concentrate on your work?

Running a business and managing the children in the holidays takes a bit of planning and a certain level of routine. I run my own company www.icejewellery.com with my husband. We have a retail shop, an online website and a thriving Party Plan extension with over 50 consultants all over the UK. I also run my own Party Plan Networking site www.partyplanunited.com too!

My average day consists of trying to answer an average of 30-50 emails, chase potential recruit enquiries, deal with consultant issues, marketing our businesses, attending events, organizing meeting etc. Added to that, managing 3 year old and 5 year old boys and a bit of housework just for good measure! So you can imagine my day is pretty full on even when the children are in school.

I came to realize (very quickly) that if I’m not prepared, NOTHING gets done! Someone once told me “Failing to prepare is preparing to fail” and it’s very true.

So quick tips, here goes;

  • Plan your weekly activities with the kids so you can book in your ‘Working Slots’, family time and appointments/days out etc.

  • Set aside at least 1-2 hours every day to answer emails and do the most important business items whilst the children are doing an activity (the Wii is great, a DVD or just playing in their rooms/garden). I tell them that ‘Mummy has to work for a little while and when I’m done we will do ____________ (whatever activity you can think of!) I give them a timer and when it goes off they know mummy has to finish. This is great for me too, as it’s so easy to get distracted in social media. If you’re on a time limit you’ll find you don’t chat!

  • iceblogOrganise your emails/jobs/calls etc into an order of importance. If it makes me money, is a customer service issue or has a deadline then that is important, everything else can wait until the next ‘Working Slot’.

  • Try not to look at your computer/phone whilst you are in ‘mummy activity time’ you promised the children! The world won’t end if you don’t answer that email immediately!

  • Use your neighbour’s and friends - If they have children, do a swap, you have theirs for a couple of hours to play then the next time they have yours over for a couple of hours. It’s amazing what you can get done in that time!

  • Use your family – I don’t have any that live nearby but if you do, USE them. An afternoon with granny and grandad is a must.

  • Before bed write a list – things that you need to achieve and things that you would like to achieve. Write it in the evening before you go to bed for the next day. Be realistic & do the ‘Need to Achieve’ first and then start on the ‘Like to Achieve’ if you have the time. Tie in business and child related items. For example, getting school uniform or doing homework is a ‘Need’ that has to be done.

  • Enjoy the time with your children – don’t forget it’s their holiday! They need family time too.

Clare Mutch – Director of Ice Jewellery

party@icejewellery.com

www.icejewellery.com

www.partyplanunited.com

www.twitter.com/icejewellery

www.facebook.com/icejewellery

Posted on Tuesday Jul 5 19:03:00 UTC 2011
Listed under: Tips and Resources


Ces Loftus (known as @Ces_Creatively on twitter) is a mum of 3 from Poole. In May 2006 her 4th son was still born at full term and she has overcome adversity to make a successful new cyber career. Ces says:

"When my son died I almost died too. During the following few years I had several miscarriages, was grief stricken and went through a rough time on many levels as I lost my business, got into debt and felt like my life was collapsing around me.

Having worked as a brand image designer in agencies across the UK during my fifteen year career before becoming self employed, I set my business back up from scratch with no budget or funding in 2008. Purely by being innovative, self marketing and creating a biz brand buzz online I have taken my business from struggling to flourishing and I want to help other multitasking mums to do the same!".

To celebrate the launch of www.supportivebusinessmums.co.uk and www.biz-brand-buzz.co.uk Ces is giving away £750 worth of design and print. The print of business cards and flyers is being sponsored by Dorset Digital Print. Everyone who applies to #WIN will be given a fantastic free promotional feature on www.supportivebusinessmums.co.uk

logo_icon_winTOP 5 TIPS FOR COST EFFECTIVE BRANDING
1. Look at your branding from your ideal customer's perspective. Do you stand out and give them good reasons to choose you?
2. Build credibility through a professional image, compelling content, savvy self promotion and great reviews. Make it easy for people to find and recognise your brand.
3. Be innovative and look for niche angles, collaborations and ways to promote yourself. 
4. Maximise your potential to win business through your branded online presence with effective microsites, blogs, twitter usage and facebook fan pages.
5. Remember to engage. Great conversations lead to great opportunities. When people like you and your brand stands out in a positive way they will advocate your business.
 
So whether you have an existing business or a new venture you can choose any of the following #WIN : professionally designed logo, twitter page, facebook fan page, flyer design and print, business card design and print, website or blog design, banner design, ebooks, and more.

HOW TO ENTER:
Email Ces via ces@creativelyminded.co.uk and request an application form which will form the basis of a feature to promote your business on www.supportivebusinessmums.co.uk All those who enter will be sent details of further opportunities to create a Buzz for your business through Biz Brand Buzz and Supportive Business Mums. Closing date for entries 22nd August 2011.



Editors Notes:

About Ces : Ces Loftus is a brand image designer, brand buzz creator and author based in Poole Dorset. Having trained at the UK's premier university for brand image design she has had a fifteen year industry career and now runs her own local design business.

About Supportive Business Mums : Ces has set up www.supportivebusinessmums.co.uk and www.biz-brand-buzz.co.uk in order to provide free promotion, give aways and advice on creating a brand buzz for small businesses in a cost effective way.

Contact Details :
tel: 01202 381 538
mobile: 07906 751 524

Print Sponsor : Robert McCarthy Dorset Digital Print
tel: 01202 332 042
mob: 07584 501 898
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